mazda social media
Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Because it appears and disappears almost as quickly, social media has developed a reputation by some for being a passing marketing interest, and therefore, an unprofitable one. However, this segment of digital advertisement is in its infancy and in many ways is developing rapidly and maturing every year. If done right and with authenticity it can lead to engaging users and helping them experience a brand conversation on a different platform and outside of an overly corporate structure. This informal conversation can truly change brand perception and feel.